Last night I had the absolute pleasure of attending and experiencing FOREVER NEW's stunning launch of their Spring Collections in Melbourne. The reason I say 'experience' is not just for the absolutely magical setting of the Regent Theatre Plaza Ballroom (though it's true that I could not stop staring), but for the impeccably choreographed and dramaticised display of each collection. The absence of blank-faced, robotic models was certainly refreshing and spoke volumes for the label's support for young, creative talent - 14-year-old McKenzie Comer's performance was charming in every adorable sense of the word.
While it was fairly inevitable that I would gush over the delicately embellished flapper-esque dresses, I never thought I would find myself wishing I had a week's worth of races to go to just so I could wear a different one of the mesmerising fascinators each day. Nobody present took any precaution in masking each's awe of the finale dresses and/or Dutch beauty, Milou Sluis - yes, she took every shade of silk, chiffon, simplicity and extravagance to the next level (yes, it's a bit unfair).
Interestingly, my personal favourite look of the night was the stunning oriental print shift with that fantastic fan clutch (the fascinator may or may not have played a significant part in this verdict).
I'm currently pulling together a bit of a video of the show for you all, but in the mean time, check out some of the pieces that have already landed at the FOREVER NEW online store HERE.
I wanted to say a huge thank you to AMPR and FOREVER NEW for having me down for the launch - it was so lovely to finally meet you all and it couldn't have been a more beautiful put-together show!
*love*
xx
17 comments:
Beautiful runway! Fairy like collection! Thank you so much for sharing this!
XoXo
Plami
http://fashion-thrill.blogspot.com/
So lucky to able to see the grandopening! The models are really pretty and so does the collection :)
Love the act aswell!
xx
Great collection!
I can't believe how far Forever New has come from that slightly-dodgy shop that you would never walk into to a leading Australian fashion brand. And it just keeps getting better and better! Love this collection and can't wait to add a few of these gorgeous pieces to my spring wardrobe :D
xxCindy
Love love love love!
S.
Wow there are some really gorgeous pieces there!
X Zoe X
http://intrepidinspirations.blogspot.com
this collection is simply genius!!
And the models are very beautifull! Love they'r makeup and the pure and girly look...simly amazing!
Love it all!!
xx,Nana
great photos margaret!!! loving image 2078! perfect shot!!!
XXX
this event looks so, so amazing, you lucky duck!
every piece is so delicate and pretty.
i actually find myself almost getting my note pad out to write down my 'must have' list.
milou sluis is a massive babe. x.
Wow they are all gorgeous :) you're very lucky indeed!
http://daphyin-makeupisart.blogspot.com
Gorgeous babe! Almost like a Victoria's Secret fashion show! Lovelovelove all the headdresses! Great coverage!
xo-Julie
Peace. Love. LOL!
Haute Khuuture Blog
i will forever love forever new
SOOOOOOO pretty!! Forever new is the best! :) Beautiful runway!
great snaps lady! I didn't realise you were there but hope to say hi next time you're in melbourne - will you be coming down for MSFW?
So lovely, and those models are truly beautiful. I nearly bought that 20's looking beaded flapper dress :)
what a wonderful show, all the outfits exude that signature "Forever New" look and the models are casted perfectly
congrats on this opportunity, your photo diary is so glamourous too
x Lauren
youronlyblackswan.blogspot.com
Amazing collection!
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ohsoalexandrish.blogspot.com
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